Topic
Instagram ads
Articles about Instagram ads.
Comparisons12 min
TikTok vs Instagram Ads: Both Ranking Systems Were Rebuilt in 2026, So Retest Everything
Every TikTok vs Instagram comparison you can find was measured before 2026, when TikTok's new US entity took on a mandate to retrain the recommendation algorithm and Meta rebuilt its ads ranking model. Here is what actually changed, what each platform costs to enter, and how to run the head-to-head yourself.
Strategy11 min
Instagram Ad Examples: 6 Ads That Work and the 4 Layers Behind Every One
Six Instagram ad examples torn down layer by layer: what the first frame promises, who is credible saying it, what the ad shows instead of claims, and what it asks for. Plus how to verify any example yourself in the Ad Library.