Ad Policy
Articles about Ad Policy.
Google's Limited Ad Serving Policy Now Covers All Google Ads: How to Qualify Out
Google is extending Limited Ad Serving from Search and YouTube to Gmail, Discover and the Play Store, with the rollout finishing by 2028. Here is who gets impression-capped, what Google is actually measuring, and the moves that turn an account qualified.
AI Ad Generator Sued Over a Meme Template: What It Means for Ad Creative
An artist's copyright suit against an AI meme ad generator puts one rule in front of every marketer: an image you can legally share as a joke is not an image you can legally put in an ad.
AI Ad Disclosure Rules for Meta, TikTok, and Google: 3 Rulebooks Compared for 2026
There is no single AI ad label rule in 2026. Meta, TikTok, and Google each define what counts as AI, who applies the label, and what happens if you skip it differently. Here is the cross-platform comparison and a per-platform checklist.
Google Ads Rules for AI-Generated Images: What Is Allowed in 2026
Google Ads allows AI-generated images but holds them to the same policies as any photo. Here are the 2026 rules: what Google's own tools will create, who gets access, how SynthID watermarking works, and what actually gets AI images disapproved.
Google Ads Creative Standards in 2026: What Changed for Video Ads
Google Ads video creative standards shifted in 2026: multi-format is the default, Google AI auto-generates and edits video assets, and coverage across 16:9, 1:1, and 9:16 now shapes delivery. Here is what changed and how to keep control of your ads.
TikTok Ad Disclaimers: What Advertisers Must Show, When, and the 90-Character Rule
TikTok Ads Manager has a disclaimer toggle that adds a label below your in-feed ad: standard text, clickable links, or an AI-generated content disclosure. Here is what each type allows, when TikTok requires one, and how to set it up without a rejection.
What TikTok Counts as Misleading in AI-Generated Ads: 4 Rules That Get Creatives Rejected
TikTok rejects ads for exaggerated results, mismatched landing pages, clickbait mechanics, and before-and-after comparisons. Here is how each rule in its misleading content policy maps to an AI generation failure mode, plus the pre-publish checklist that keeps your creatives approved.
How to Disclose AI-Generated UGC Ads on TikTok: A 5-Step Compliance Checklist
TikTok asks you to label realistic AI content, and for a UGC ad that means a synthetic actor or voice. Here is what counts, how to add the label in a few taps, and a 5-step checklist to stay compliant.
Do You Have to Label AI-Generated Ads? The Meta, Google, and TikTok Rules
Whether you must label an AI-generated ad depends on the platform and the ad. Here is what Meta, Google, and TikTok actually require in 2026, and how to ship compliant AI ads.